Analysis exploring Facebook’s mobile usage pre and post app “fix” – time spent has dropped to levels not seen since 2013.
A compelling case study on TV advertising’s impact within the Daily Fantasy Sports category.
Decklet utilizing comparable metrics to explore how an average minute of a consumer’s digitally-immersed life is spent
An In-depth Look at How “Traditional” Media Compares To Television.
Report detailing the latest video usage stats and trends for television, computer and smartphone with drilldowns by demo and ethnicity.
february 4th, 2016
According to the VAB, total time spent across Facebook dropped 19% after glitch was fixed, and fell 40% on iPhone’s and iPad’s
February 3rd, 2016
The largest U.S. cable provider, added more video subscribers in the fourth quarter than in any quarter in the last eight years, defying a trend of cord-cutters dropping traditional TV
February 1st, 2016
ESPN seeks to grab a new batch of viewers, and advertisers, when SportsCenter: AM launches Feb. 8 at 7 a.m.
January 28th, 2016
VAB CEO Sean Cunningham’s commentary illustrates that TV Is Still Bigger Than All Other Media In Terms of Audience Time
Rob Lowe On Online Viewability Standards
Rob Lowe gives the full picture on a subject that’s near and dear to his heart.
Man Discovers He’s a Bot
In an exclusive interview, we hear the story of one man’s shocking realization that his whole life has been a lie. After years of impersonating countless human beings and struggling with his own identity, he has finally come to terms with the truth. He is just one of millions of bots operating out of server farms, generating at least 30 million fraudulent online video views per day and wasting an estimated $6.3 billion of digital advertising dollars this year.