VAB Committees

National Measurement & Insights

(NMI)

Mission

The committee on National Measurement and Insights serves as a forum for members to learn the latest insights and measurement initiatives pertinent to the ever-changing landscape concerning national measurement.  NMI allows for a national unified TV branded content’s perspective voicing our point-of-view.

In addition, NMI promotes the sharing of new research products and practices within the advertising / marketing marketplace.

If you are interested in becoming a member of NMI please fill out and submit the form. (All fields are required)

If have any questions contact Evelyn Skurkovich.

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