Grab & Go Slides

stats, trends, insights & more

VAB Insights

reports, thought leadership & analysis

Video Distributor Directory

MVPDs (cable & telco distributors) by location

Programmer Directory & Tools

Ad-supported programmers, schedules & planning tools

What’s New

Video Advertising Bureau

The Role of Premium Multi-screen Video in an Ad Campaign

Examining the role and effectiveness of multi-screen TV and cinema within a video agnostic landscape

Video Advertising Bureau

Risky Business: Exploring Brand Safety on YouTube

A probe into brand safety on YouTube, the implications for advertisers, and identifying ad opportunities in popular, brand safe content.

Video Advertising Bureau

Left To Your Own Devices: Understanding Consumption In Today’s Connected World

A comprehensive look at device segmentation & usage within the video landscape based on 1Q ’18 data

Video Advertising Bureau

Committed: Exploring Millennials’ Meaningful Relationship With TV Programming

A fascinating look at the emotional connection Millennials feel towards TV programming and the many ways they engage with it

Video Advertising Bureau

Premium Video Stats In Any Given Minute

Mulltiscreen TV & Cinema stats in any given minute

Video Advertising Bureau

A Look Under the Hood: How TV Drives Digital Interactions For Automotive

An analysis exploring the effect of TV spend on key digital metrics such as website traffic, search queries and social action for automotive brands.  Click here for the Video Recap.

2016 VAB Video Fact Book

Order your copy of the just-released 2016 Video Fact Book. Filled with hundreds of charts, this 120+ page resource is a must have for all marketers.

Media Megaphone

Industry News

November  14, 2018

Delay, Deny and Deflect: How Facebook’s Leaders Fought Through Crisis

Facebook has gone on the attack as one scandal after another — Russian meddling, data sharing, hate speech — has led to a congressional and consumer backlash

November  13, 2018

Digital Disruptors Turn To TV For Extra Lift

“A lot of those new advertisers who are pouring more and more money into TV are hoping their competitors are being distracted by headlines”

November  7, 2018

Powerful Insights from the TV Data Summit

The availability of data has led to a seismic philosophical change in the media pipeline

November  1, 2018

October Box Office Finishes Over $800 Million for First Time Ever

“Venom,” “A Star Is Born” and “Halloween” drive October to new heights

Featured Videos

“Without using television, I don’t think
we would be where we are today”

Niraj Shah, Wayfair Co-Founder & CEO

“We saw significant movement in a positive
direction, after we started advertising on TV”

Christine Hunsicker, Gwynnie Bee Founder & CEO

Be the first to receive VAB news and insights Join our Mailing List

Video Advertising Bureau - 830 3rd Avenue, 2nd Floor, NY, NY 10022
(212) 508-1200 - (212) 832-3268 fax